Aesthetics in Produce


Keeping it Fresh: Aesthetics in Produce

After completing almost a year of refrigerated produce brokering, a key concept I have learned is minimizing the margin for human error. According to an article featured on Inbound Logistics website, “Manual operations [can cause] slow movement throughout warehouses and can introduce errors. Automatic picking, packing, and shipping processes work in order to minimize the number of times humans touch products and orders.” Consequently, if the produce is handled numerous times the product is susceptible to bruises, cuts, and damage. This results in quality concerns and ruins the aesthetic appeal of the produce, which in turn will reduce the economic value to the grower and retailer. To continue reading click here.

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