Flowers: Deeply Rooted in the Economy

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Keeping It Fresh: Flowers: Deeply Rooted in the Economy 

In the last issue of KIF we looked at the impact Valentine’s Day can have on the supply chain.  Here in Florida we can see firsthand the cyclical nature of the floral industry and its impact on the entire economy, particularly around the holidays.  Cards, candy, fruit boxes and flowers are the images we associate with holidays.  But if you are involved in the supply chain, you have a very different perspective…

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